TY - CHAP TI - How Does CSR Help Companies to Enhance their Employer Brand and Perceived Attractiveness to Potential Recruits and Employees: the Importance of Substantive vs Symbolic CSR Engagement AF - 8TH EIASM Workshop on Talent Management PP - Toulouse PY - 2019-01-01 AU - Gruber, Marlene AU - Stahl, Günter ER -