TY  - CONF
TI  - Where regional destination image positioning starts in China
AF  - 2014 Global Marketing Conference Proceedings
PP  - Seoul
SP  - 215
EP  - 220
UR  - http://dx.doi.org/10.15444/GMC2014.02.10.03
PY  - 2014-01-01
AU  - Zins, Andreas 
AU  - Lin, Shasha 
ER -