TY  - CONF
TI  - An Initial Step Towards Measuring Consumers' Perception of Corporate Social Responsibility
AF  - EMAC Proceedings
PP  - Ljubljana
PB  - -
SP  - xx
EP  - xx
PY  - 2011-06-01
AU  - Öberseder, Magdalena 
AU  - Schlegelmilch, Bodo B. 
AU  - Murphy, Patrick E. 
ER -