TY  - CONF
TI  - Modelling Advertising Effects - A Hybrid Approach using ODEs and Cellular Automata
AF  - 5th Vienna Symposium on Mathematical Modelling, Vol. 1+2
PP  - Vienna
SN  - 3-901608-30-3
PB  - ARGESIM / ASIM - Verlag
SP  - 291
EP  - 291
PY  - 2006-04-01
AU  - Wöckl, Jürgen 
AU  - Leitner, Daniel 
ER -