Abou Nabout, Nadia. 2015. An Analysis of the Profitability of Even Pacing in Real-Time Bidding. 37th INFORMS Marketing Science Conference, Baltimore, Vereinigte Staaten/USA, 17.06.-20.06.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | An Analysis of the Profitability of Even Pacing in Real-Time Bidding |
| Event | 37th INFORMS Marketing Science Conference |
| Year | 2015 |
| Date | 17.06.-20.06. |
| Country | United States/USA |
| Location | Baltimore |
Associations
- People
- Abou Nabout, Nadia (Details)
- Organization
- Institute for Interactive Marketing and Social Media IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)