Quotation Abou Nabout, Nadia. 2017. The Reduced Customer Revenue of TV-Induced Online Shoppers. Feld M Wissensdurst 08, München, 14.03.17


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Unpublished lecture
Language German
Title The Reduced Customer Revenue of TV-Induced Online Shoppers
Event Feld M Wissensdurst 08
Location München
Event country Germany
Date March 14, 2017

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Abou Nabout, Nadia (Details)
Organization
Institute for Interactive Marketing and Social Media IN (Details)
Research areas (ÖSTAT Classification 'Statistik Austria')
5320 Marketing (Details)
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