Quotation Abou Nabout, Nadia. 2016. The Risk of Programmatic Advertising: Website Quality Effects. 2. Passauer Digital Marketing Konferenz, Passau, 11.03.16


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Unpublished lecture
Language English
Title The Risk of Programmatic Advertising: Website Quality Effects.
Event 2. Passauer Digital Marketing Konferenz
Location Passau
Event country Germany
Date March 11, 2016

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Abou Nabout, Nadia (Details)
Organization
Institute for Interactive Marketing and Social Media IN (Details)
Research areas (Ă–STAT Classification 'Statistik Austria')
5320 Marketing (Details)
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