Quotation Hall, Margeret, Mazarkitis, Athanasios, Peters, Isabella, Chorley, Martin, Caton, Simon, Mai, Jenserik, Strohmeier, Markus. 2016. Following User Pathways: Cross Platform and Mixed Methods Analysis in Social Media Studies. In CHI EA '16: Proceedings of the 2016 CHI Conference Extended Abstracts on Human Factors in Computing Systems, Hrsg. Jofish Kaye, Allison Druin, Cliff Lampe, Dan Morris, Juan Pablo Hourcade, 3400-3407. San Francisco: ACM Press.


RIS


BibTeX

Abstract

Social media and the resulting tidal wave of available data have changed the ways and methods researchers analyze communities at scale. But the full potential for social scientists (and others) is not yet achieved. Despite the popularity of social media analysis in the past decade, few researchers invest in cross-platform analyses. This is a major oversight as 42% of Online Social Media users have multiple social media accounts. Missing are the models and tools necessary to undertake analysis at scale across multiple platforms. Especially promising in support of cross-platform analysis is the mixed method approach (e.g. qualitative and quantitative methods) in order to better understand how users and society interacts online. The workshop ‘Following User Pathways’ brings together a community of researchers and professionals to address methodological, analytical, conceptual, and technological challenges and opportunities of cross-platform, mixed method analysis in social media ecosystems.

Tags

Press 'enter' for creating the tag

Publication's profile

Status of publication Published
Affiliation External
Type of publication Contribution to conference proceedings
Language English
Title Following User Pathways: Cross Platform and Mixed Methods Analysis in Social Media Studies
Title of whole publication CHI EA '16: Proceedings of the 2016 CHI Conference Extended Abstracts on Human Factors in Computing Systems
Editor Jofish Kaye, Allison Druin, Cliff Lampe, Dan Morris, Juan Pablo Hourcade
Page from 3400
Page to 3407
Location San Francisco
Publisher ACM Press
Year 2016
ISBN 978-1-4503-4082-3
URL https://dl.acm.org/doi/pdf/10.1145/2851581.2856500
Open Access N

Associations

People
Hall, Margeret (Details)
External
Caton, Simon (National College of Ireland, Ireland)
Chorley, Martin (Cardiff University, United Kingdom)
Mai, Jenserik (Royal School of Library and Information Science, Denmark)
Mazarkitis, Athanasios (ZBW Kiel, Germany)
Peters, Isabella (ZBW Kiel, Germany)
Strohmeier, Markus (GESIS, Germany)
Organization
Institute for Cognition & Behavior IN (Details)
Research areas (ÖSTAT Classification 'Statistik Austria')
1127 Information science (Details)
Google Scholar: Search