Quotation Seiffert-Brockmann, Jens, Thummes, Kerstin. 2017. Self-deception in public relations. A psychological and sociological approach to the challenge of conflicting expectations. Public Relations Review. 43 (1), 133-144.


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Abstract

The paper enquires into the role of self-deception in public relations struggling with discrepancies between heterogeneous stakeholder expectations and organizational interests and particularly between normative expectations of truthfulness and practical temptations of deception. Drawing on theoretical foundations of evolutionary psychology and sociology, we propose a framework for the origins, drivers, and functions of self-deception in public relations. The analysis reveals that under specific conditions self-deception can be an essential mechanism in public relations because it relieves practitioners from tensions driven by conflicting perceptions of truth and legitimacy. Self-deception is most likely to occur in situations of cognitive dissonance for practitioners to balance internal information processing and in situations of normative pressure when practitioners seek to comply with external expectations.

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Publication's profile

Status of publication Published
Affiliation External
Type of publication Journal article
Journal Public Relations Review
Language English
Title Self-deception in public relations. A psychological and sociological approach to the challenge of conflicting expectations.
Volume 43
Number 1
Year 2017
Page from 133
Page to 144
Reviewed? Y
DOI https://doi.org/10.1016/j.pubrev.2016.12.006
Open Access N

Associations

People
Seiffert-Brockmann, Jens (Details)
External
Thummes, Kerstin (Universität Greifswald, Germany)
Research areas (ÖSTAT Classification 'Statistik Austria')
5917 Communication science (Details)
5920 Journalism (Details)
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