Holweg, Christina, Gruber, Verena. 2020. “They Can’t Fool Me!” Impoverished Consumer’s Shopping Behaviour for Grocery Products. In CERR 2020 - 5th Colloquium of European Research in Retailing, Hrsg. Universitat de Valencia/JKU/Skema/Universität Bremen, 63-66. Valencia: Eigenverlag.
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Status of publication | Published |
---|---|
Affiliation | WU |
Type of publication | Contribution to conference proceedings |
Language | English |
Title | “They Can’t Fool Me!” Impoverished Consumer’s Shopping Behaviour for Grocery Products |
Title of whole publication | CERR 2020 - 5th Colloquium of European Research in Retailing |
Editor | Universitat de Valencia/JKU/Skema/Universität Bremen |
Page from | 63 |
Page to | 66 |
Location | Valencia |
Publisher | Eigenverlag |
Year | 2020 |
ISBN | 978-84-09-23403-5 |
Open Access | N |
Associations
- People
- Holweg, Christina (Details)
- External
- Gruber, Verena (HEC Montreal, Canada)
- Organization
- Institute for Retailing & Data Science IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5300 Economics (Details)
- 5307 Business and management economics (Details)
- 5320 Marketing (Details)
- 5363 Non-profit-sector research (NPO, NPI) (Details)
- 5407 Ethics and social sciences (Details)
- 5427 Poverty research, social exclusion (Details)