Quotation Grün, Bettina, Dolnicar, Sara, Leisch, Friedrich. 2016. Increasing sample size compensates for data problems in segmentation studies. Journal of Business Research. 69 (2), 992-999.


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Publication's profile

Status of publication Published
Affiliation External
Type of publication Journal article
Journal Journal of Business Research
Citation Index SSCI
WU Journalrating 2009 A
WU-Journal-Rating new FIN-A, INF-A, STRAT-B, VW-C, WH-B
Language English
Title Increasing sample size compensates for data problems in segmentation studies.
Volume 69
Number 2
Year 2016
Page from 992
Page to 999
Reviewed? Y
DOI http://dx.doi.org/10.1016/j.jbusres.2015.09.004
Open Access N

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People
Grün, Bettina (Details)
External
Dolnicar, Sara (Universtity of Queensland, Australia)
Leisch, Friedrich (University of Natural Resources and Life Science, Austria)
Research areas (ÖSTAT Classification 'Statistik Austria')
1105 Computer software (Details)
1113 Mathematical statistics (Details)
5701 Applied statistics (Details)
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