Zniva, Robert, Weber, Daniela. 2019. Improving the Measurement of Aging in Consumer Behavior Research – Lessons From Demography. In Advances in Consumer Research, Hrsg. Rajesh Bagchi, Lauren Block, Leonard Lee, 947-948. Duluth,MN: Association for Consumer Research.
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| Status of publication | Published |
|---|---|
| Affiliation | External |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | Improving the Measurement of Aging in Consumer Behavior Research – Lessons From Demography |
| Title of whole publication | Advances in Consumer Research |
| Editor | Rajesh Bagchi, Lauren Block, Leonard Lee |
| Page from | 947 |
| Page to | 948 |
| Location | Duluth,MN |
| Publisher | Association for Consumer Research |
| Year | 2019 |
| Open Access | Y |
| Open Access Link | https://www.acrwebsite.org/volumes/2550944/volumes/v47/NA-47 |
Associations
- People
- Zniva, Robert (Details)
- Weber, Daniela (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5300 Economics (Details)
- 5301 Distributive trades (Details)
- 5307 Business and management economics (Details)
- 5315 Commercial science (Details)
- 5320 Marketing (Details)
- 5321 Market research (Details)
- 5418 Gerontology (Details)
- 5703 Demography (Details)