Quotation Palcu, Johanna, Sudkamp, Jennifer, Florack, Arnd. 2017. Judgments at gaze value: Gaze cuing in banner advertisements, its effect on attention allocation and product judgments. Frontiers in Psychology.


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Publication's profile

Status of publication Published
Affiliation External
Type of publication Journal article
Journal Frontiers in Psychology
Citation Index SSCI
Language English
Title Judgments at gaze value: Gaze cuing in banner advertisements, its effect on attention allocation and product judgments.
Year 2017
Reviewed? Y
URL https://www.frontiersin.org/articles/10.3389/fpsyg.2017.00881/full
DOI https://doi.org/10.3389/fpsyg.2017.00881
Open Access Y
Open Access Link https://www.frontiersin.org/articles/10.3389/fpsyg.2017.00881/full

Associations

People
Palcu, Johanna (Details)
External
Florack, Arnd (University of Vienna, Austria)
Sudkamp, Jennifer (Norwegian University of Science and Technology, Trondheim, Norway)
Organization
Marketing Management IN (Details)
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