Schmid, Judith, Frank, Hermann, Keßler, Alexander, Barredy, Céline. 2018. Types of entrepreneurial marketing in family businesses. Research in Entrepreneurship and Small Business (RENT), Toledo, Spanien, 14.11.-16.11.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Poster presented at an academic conference or symposium |
| Language | English |
| Title | Types of entrepreneurial marketing in family businesses |
| Event | Research in Entrepreneurship and Small Business (RENT) |
| Date | 14.11.-16.11. |
| Location | Toledo |
| Country | Spain |
| Year | 2018 |
Associations
- People
- Frank, Hermann (Details)
- Keßler, Alexander (Details)
- External
- Barredy, Céline (Université de Lorraine, France)
- Schmid, Judith (FH Technikum Wien, Austria)
- Organization
- Global Business and Trade DP (Details)
- Research Institute for Family Business FI (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5307 Business and management economics (Details)
- 5314 Trade Research (Details)
- 5333 Business management (Details)
- 5405 Empirical social research (Details)