Quotation Matrisciano, Sara. 2018. La narrazione di un prodotto glocale: mito e marketing della Pasta di Gragnano. Italienisch. Zeitschrift für italienische Sprache und Literatur, 79, 105-123.


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  • Glocal Marketing
  • Dialekt
  • Pasta

Publication's profile

Status of publication Published
Affiliation External
Type of publication Journal article
Journal Italienisch. Zeitschrift für italienische Sprache und Literatur
Language Italian
Title La narrazione di un prodotto glocale: mito e marketing della Pasta di Gragnano
Volume 79
Year 2018
Page from 105
Page to 123
Reviewed? N
URL http://periodicals.narr.de/index.php/italienisch/article/view/4647
DOI n.a.
Open Access N

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People
Matrisciano, Sara (Details)
Research areas (ÖSTAT Classification 'Statistik Austria')
6612 Dialectology (Details)
6615 Romance studies (Details)
6623 Sociolinguistics (Details)
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