Ada, Sila, Abou Nabout, Nadia. 2018. Less is more: Effect of ad clutter in online display advertising. 47th Conference of the European Marketing Academy (EMAC), Glasgow, Großbritannien, 29.05-01.06.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | Less is more: Effect of ad clutter in online display advertising |
| Event | 47th Conference of the European Marketing Academy (EMAC) |
| Year | 2018 |
| Date | 29.05-01.06 |
| Country | United Kingdom |
| Location | Glasgow |
Associations
- People
- Ada, Sila (Former researcher)
- Abou Nabout, Nadia (Details)
- Organization
- Institute for Interactive Marketing and Social Media IN (Details)