Ada, Sila, Abou Nabout, Nadia. 2018. Less is more: Effect of ad clutter in online display advertising. 47th Conference of the European Marketing Academy (EMAC), Glasgow, Großbritannien, 29.05-01.06.
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Paper presented at an academic conference or symposium |
Language | English |
Title | Less is more: Effect of ad clutter in online display advertising |
Event | 47th Conference of the European Marketing Academy (EMAC) |
Year | 2018 |
Date | 29.05-01.06 |
Country | United Kingdom |
Location | Glasgow |
Associations
- People
- Ada, Sila (Details)
- Abou Nabout, Nadia (Details)
- Organization
- Institute for Interactive Marketing and Social Media IN (Details)