Quotation Judt, Ewald, Klausegger, Claudia. 2018. Bankmanagement-Glossar: Brand Experience. bank und markt, (5), 41-42.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal bank und markt
Language German
Title Bankmanagement-Glossar: Brand Experience
Number 5
Year 2018
Page from 41
Page to 42
DOI n.a.
Open Access N

Associations

People
Judt, Ewald (Details)
Klausegger, Claudia (Details)
Organization
Marketing Management IN (Details)
Research areas (Ă–STAT Classification 'Statistik Austria')
5305 Bank management (Details)
5307 Business and management economics (Details)
5320 Marketing (Details)
5350 Innovation research (Details)
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