Kamleitner, Bernadette, Marckhgott, Eva. 2017. Kleider machen Leute. Verpackungen machen Produkte: Multidimensionale Dynamiken der Verpackungswahrnehmung. REGAL Fach-Forum Verpackung | Logistik | Entsorgung, Wien, 14.11.17
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Unpublished lecture |
| Language | German |
| Title | Kleider machen Leute. Verpackungen machen Produkte: Multidimensionale Dynamiken der Verpackungswahrnehmung |
| Event | REGAL Fach-Forum Verpackung | Logistik | Entsorgung |
| Location | Wien |
| Event country | Austria |
| Date | Nov. 14, 2017 |
| URL | http://www.regal.at/veranstaltungen/regal-veranstaltungen/regal-fach-forum-verpackung-logistik-entsorgung-2017 |
Associations
- Projects
- Packaging
- People
- Kamleitner, Bernadette (Details)
- Marckhgott, Eva (Former researcher)
- Organization
- Institute for Marketing and Consumer Research IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)
- 5321 Market research (Details)
- 5338 Science of advertising (Details)