Quotation Nindl, Fabian, Salesny, Anton. 2017. A modern update on loyalty programs in Austria’s and Germany’s food retailing industry. AMA Summer Conference 2017, San Francisco, Vereinigte Staaten/USA, 04.08-06.08.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Poster presented at an academic conference or symposium
Language French
Title A modern update on loyalty programs in Austria¿s and Germany¿s food retailing industry
Event AMA Summer Conference 2017
Date 04.08-06.08
Location San Francisco
Country United States/USA
Year 2017

Associations

People
Nindl, Fabian (Details)
Salesny, Anton (Details)
Organization
Retailing and Marketing IN (Details)
Research areas (ÖSTAT Classification 'Statistik Austria')
5315 Commercial science (Details)
5320 Marketing (Details)
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