Schröder, Nadine, Falke, Andreas, Hruschka, Harald, Reutterer, Thomas. 2017. The ''Browsing Basket'': Examining Internet Browsing And Purchasing Behavior Using Topic Models. In European Marketing Academy Conference 2017, Hrsg. European Marketing Academy (EMAC), 0-0. Groningen, NL: None.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | The ''Browsing Basket'': Examining Internet Browsing And Purchasing Behavior Using Topic Models |
| Title of whole publication | European Marketing Academy Conference 2017 |
| Editor | European Marketing Academy (EMAC) |
| Page from | 0 |
| Page to | 0 |
| Location | Groningen, NL |
| Year | 2017 |
Associations
- People
- Reutterer, Thomas (Details)
- External
- Falke, Andreas (Universität Regensburg, Germany)
- Hruschka, Harald (Universität Regensburg, Germany)
- Schröder, Nadine (Universität Regensburg, Germany)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)
- Research Institute for Computational Methods FI (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5301 Distributive trades (Details)
- 5307 Business and management economics (Details)
- 5315 Commercial science (Details)
- 5320 Marketing (Details)
- 5321 Market research (Details)