Quotation Simbrunner, Philipp, Schlegelmilch, Bodo B. 2017. Cross-Cultural Differences in Cognitive Biases: Does Moral Licensing Work the Same Way in Europe and Asia? CIMaR Consortium for International Marketing Research 26th Annual Conference, Florence, Italien, 20.06-23.06.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title Cross-Cultural Differences in Cognitive Biases: Does Moral Licensing Work the Same Way in Europe and Asia?
Event CIMaR Consortium for International Marketing Research 26th Annual Conference
Year 2017
Date 20.06-23.06
Country Italy
Location Florence

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Simbrunner, Philipp (Details)
Schlegelmilch, Bodo B. (Details)
Organization
International Marketing Management IN (Details)
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