Quotation Makri, Aikaterini, Theodosiou, Marios, Katsikea, Eva. 2017. An empirical investigation of the antecedents and performance outcomes of export innovativeness. International Business Review, 26 (4), 628-639.




The present study develops and empirically tests a conceptual model of the organizational, strategic, and environmental drivers of export innovativeness. The relationship between export innovativeness and export performance is also examined. Using data collected from 168 small- and medium-sized direct exporters, we find that decentralization in decision making, export market orientation, information exchange and export market dynamism have a significant influence on exporting firms’ degree of innovativeness. Furthermore, export innovativeness has a significant positive effect on export performance. Several theoretical and managerial implications are derived from these findings. Directions for future research are also provided.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal International Business Review
Citation Index SSCI
WU Journalrating 2009 A
WU-Journal-Rating new STRAT-B, WH-B
Language English
Title An empirical investigation of the antecedents and performance outcomes of export innovativeness
Volume 26
Number 4
Year 2017
Page from 628
Page to 639
Reviewed? Y
DOI http://dx.doi.org/10.1016/j.ibusrev.2016.12.004
Open Access N


Makri, Aikaterini (Details)
Katsikea, Eva (King's College London, United Kingdom)
Theodosiou, Marios (University of Cyprus, Cyprus)
International Marketing Management IN (Details)
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