Quotation Weitzl, Wolfgang, Einwiller, Sabine. 2017. A Cross-Country Analysis of Consumer Online Badmouthing. 2017 ICA Annual Conference, San Diego, CA, Vereinigte Staaten/USA, 25.05.-29.05.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title A Cross-Country Analysis of Consumer Online Badmouthing
Event 2017 ICA Annual Conference
Year 2017
Date 25.05.-29.05.
Country United States/USA
Location San Diego, CA

Associations

People
Weitzl, Wolfgang (Former researcher)
External
Einwiller, Sabine (University of Vienna, Austria)
Organization
Marketing DP (Details)
Retailing and Marketing IN (Details)
Research areas (Ă–STAT Classification 'Statistik Austria')
5300 Economics (Details)
5308 Management sciences (Details)
5320 Marketing (Details)
5338 Science of advertising (Details)
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