Quotation Sudharshan, Devanathan, Mild, Andreas. 2017. Changes in Customer preference heterogeneity patterns: A Simulation Study. Journal of Modelling in Management 12 (2),


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Journal of Modelling in Management
Language English
Title Changes in Customer preference heterogeneity patterns: A Simulation Study
Volume 12
Number 2
Year 2017
Reviewed? Y
DOI http://dx.doi.org/10.1108/JM2-06-2015-0042

Associations

People
Mild, Andreas (Details)
External
Sudharshan, Devanathan (Gatton College of Business and Economics, United States/USA)
Organization
Produktionsmanagement (Taudes) (Details)
Research areas (Ă–STAT Classification 'Statistik Austria')
5320 Marketing (Details)
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