Quotation Greiner, Ben and Caravella, Mary and Roth, Alvin. 2014. Is avatar-to-avatar communication as effective as face-to-face communication? An Ultimatum Game experiment in First and Second Life. Journal of Economic Behavior & Organization 108 S. 374-382.


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Abstract

We report results from an Ultimatum Game experiment with and without pre-play communication, conducted both in a real-world experimental laboratory and in the virtual world Second Life. In the laboratory, we replicate previous results that communication increases offers and agreement rates significantly, and more so for face-to-face communication than for text-chat. In Second Life we detect a level shift to more cooperation when there is no communication, either driven by selection on unobservables or environmental effects. The higher cooperativeness in the virtual world lowers the need for additional communication between avatars in order to achieve efficient outcomes. Consistent with this we are not able to detect an effect of allowing avatar-to-avatar communication.

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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Journal of Economic Behavior and Organization
Citation Index SSCI
WU Journalrating 2009 A
WU-Journal-Rating new FIN-A, STRAT-A, VW-B, WH-A
Language English
Title Is avatar-to-avatar communication as effective as face-to-face communication? An Ultimatum Game experiment in First and Second Life
Volume 108
Year 2014
Page from 374
Page to 382
Reviewed? Y
URL http://dx.doi.org/10.1016/j.jebo.2014.01.011
DOI http://dx.doi.org/10.1016/j.jebo.2014.01.011
JEL C91; C93; D03

Associations

People
Greiner, Ben (Details)
External
Caravella, Mary (University of Connecticut, United States/USA)
Roth, Alvin (Stanford University, United States/USA)
Organization
Department of Strategy and Innovation DP (Details)
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