Ada, Sila, Abou Nabout, Nadia. 2016. Publisher Selection at Private Ad Exchanges. 45th Conference of the European Marketing Academy (EMAC), Oslo, Norway, 24.05-27.05.
BibTeX
Tags
Press 'enter' for creating the tagPublication's profile
| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | Publisher Selection at Private Ad Exchanges |
| Event | 45th Conference of the European Marketing Academy (EMAC) |
| Year | 2016 |
| Date | 24.05-27.05 |
| Country | Norway |
| Location | Oslo |
Associations
- People
- Ada, Sila (Details)
- Abou Nabout, Nadia (Details)
- Organization
- Institute for Interactive Marketing and Social Media IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)