Ada, Sila, Abou Nabout, Nadia. 2016. Publisher Selection at Private Ad Exchanges. 45th Conference of the European Marketing Academy (EMAC), Oslo, Norway, 24.05-27.05.
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Paper presented at an academic conference or symposium |
Language | English |
Title | Publisher Selection at Private Ad Exchanges |
Event | 45th Conference of the European Marketing Academy (EMAC) |
Year | 2016 |
Date | 24.05-27.05 |
Country | Norway |
Location | Oslo |
Associations
- People
- Ada, Sila (Details)
- Abou Nabout, Nadia (Details)
- Organization
- Institute for Interactive Marketing and Social Media IN (Details)
- Research areas (Ă–STAT Classification 'Statistik Austria')
- 5320 Marketing (Details)