Quotation Ada, Sila, Abou Nabout, Nadia. 2016. Publisher Selection at Private Ad Exchanges. 38th INFORMS Marketing Science Conference, Shanghai, China, 16.06.-18.06.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title Publisher Selection at Private Ad Exchanges
Event 38th INFORMS Marketing Science Conference
Year 2016
Date 16.06.-18.06
Country China
Location Shanghai

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People
Ada, Sila (Details)
Abou Nabout, Nadia (Details)
Organization
Interactive Marketing and Social Media IN (Details)
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