Quotation Koller, Monika and Lee, Nick. 2016. Past - present - future of consumer neuroscience; Chair of Special Interest Group; Presentation: Evaluative conditioning of brand attitude-comparing explicit and implicit measures (with Peter Walla, Gerhard Brenner, Shannon Bosshard). EMAC Conference 2016, Oslo, Norwegen, May 24-27.


RIS


BibTeX

Tags

Press 'enter' for creating the tag

Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title Past - present - future of consumer neuroscience; Chair of Special Interest Group; Presentation: Evaluative conditioning of brand attitude-comparing explicit and implicit measures (with Peter Walla, Gerhard Brenner, Shannon Bosshard)
Event EMAC Conference 2016
Year 2016
Date May 24-27
Country Norway
Location Oslo

Associations

People
Koller, Monika (Details)
External
Lee, Nick (University of Warwick, United Kingdom)
Organization
Marketing Management IN (Details)
Marketing and Consumer Research IN (Details)
Research areas (Ă–STAT Classification 'Statistik Austria')
5301 Distributive trades (Details)
5307 Business and management economics (Details)
5320 Marketing (Details)
5321 Market research (Details)
Google Scholar: Search