Heidel, Bernhard and Teichert, Thorsten and Schweiger, Günter and Dahlhoff, Dieter, Hrsg. 2015. Konsumentenverhalten. 1. Wien: New Business Verlag GmbH & Co KG.
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Edited book (editorship) |
Language | German |
Type of published work | Contribution to the Proceedings of a Meeting |
Title | Konsumentenverhalten |
Edition | 1 |
Location | Wien |
Publisher | New Business Verlag GmbH & Co KG |
Year | 2015 |
Associations
- People
- Schweiger, Günter (Details)
- External
- Dahlhoff, Dieter (DWG, Germany)
- Heidel, Bernhard (DWG, Germany)
- Teichert, Thorsten (DWG, Germany)
- Organization
- Institute for Marketing and Consumer Research IN (Details)