Güntürkün, Baris Pascal and Haumann, Till and Schons, Laura-Marie and Wieseke, Jan. 2016. Investigating the Dynamic Effects of Customers’ Attributions of Co-Production Motives for Customer’s Satisfaction over Time. In Proceedings of the 2016 Winter Marketing Educator's Conference, Hrsg. American Marketing Association, S. K-43-K-44. Las Vegas, NV: American Marketing Association.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | Investigating the Dynamic Effects of Customers¿ Attributions of Co-Production Motives for Customer¿s Satisfaction over Time |
| Title of whole publication | Proceedings of the 2016 Winter Marketing Educator's Conference |
| Editor | American Marketing Association |
| Page from | K-43 |
| Page to | K-44 |
| Location | Las Vegas, NV |
| Publisher | American Marketing Association |
| Year | 2016 |
| ISBN | 0-87757-361-1 |
| URL | https://www.ama.org |
Associations
- People
- Güntürkün, Baris Pascal (Details)
- External
- Haumann, Till (Ruhr-University of Bochum, Germany)
- Schons, Laura-Marie (University of Mannheim, Germany)
- Wieseke, Jan (Ruhr-University of Bochum, Germany)
- Organization
- Marketing DP (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5315 Commercial science (Details)
- 5320 Marketing (Details)
- 5321 Market research (Details)
- 5532 Applied psychology (Details)