Quotation Güntürkün, Baris Pascal and Haumann, Till and Schons, Laura-Marie and Wieseke, Jan. 2016. Investigating the Dynamic Effects of Customers’ Attributions of Co-Production Motives for Customer’s Satisfaction over Time. In Proceedings of the 2016 Winter Marketing Educator's Conference, Hrsg. American Marketing Association, S. K-43-K-44. Las Vegas, NV: American Marketing Association.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title Investigating the Dynamic Effects of Customers¿ Attributions of Co-Production Motives for Customer¿s Satisfaction over Time
Title of whole publication Proceedings of the 2016 Winter Marketing Educator's Conference
Editor American Marketing Association
Page from K-43
Page to K-44
Location Las Vegas, NV
Publisher American Marketing Association
Year 2016
ISBN 0-87757-361-1
URL https://www.ama.org

Associations

People
Güntürkün, Baris Pascal (Details)
External
Haumann, Till (Ruhr-University of Bochum, Germany)
Schons, Laura-Marie (University of Mannheim, Germany)
Wieseke, Jan (Ruhr-University of Bochum, Germany)
Organization
Marketing DP (Details)
Research areas (ÖSTAT Classification 'Statistik Austria')
5315 Commercial science (Details)
5320 Marketing (Details)
5321 Market research (Details)
5532 Applied psychology (Details)
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