Güntürkün, Baris Pascal, Haumann, Till, Schons, Laura-Marie, Wieseke, Jan. 2016. The Dynamic Effects of Customers' Attributions of Co-Production Motives for Customers' Satisfaction over Time. AMA Winter Marketing Educators' Conference 2016: What happens in Marketing, stays Digital, Las Vegas, Nevada, Vereinigte Staaten/USA, 26.02.-28.02.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | The Dynamic Effects of Customers' Attributions of Co-Production Motives for Customers' Satisfaction over Time |
| Event | AMA Winter Marketing Educators' Conference 2016: What happens in Marketing, stays Digital |
| Year | 2016 |
| Date | 26.02.-28.02. |
| Country | United States/USA |
| Location | Las Vegas, Nevada |
Associations
- People
- Güntürkün, Baris Pascal (Details)
- External
- Haumann, Till (Ruhr-University of Bochum, Germany)
- Schons, Laura-Marie (University of Mannheim, Germany)
- Wieseke, Jan (Ruhr-University of Mannheim, Germany)
- Organization
- Marketing DP (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5315 Commercial science (Details)
- 5320 Marketing (Details)
- 5321 Market research (Details)
- 5532 Applied psychology (Details)