Quotation Harindranath, G. and Bernroider, Edward and Kamel, Sherif. 2015. Social Media and Social Transformation Movements: The Role of Affordances and Platforms. In Proceedings of the Twenty-Third European Conference of Information Systems (ECIS), Hrsg. AIS, S. 1-12. Münster, Germany: AIS Association for Information Systems.


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Abstract

Social media (SM) have played a critical role in recent social transformation movements and yet information systems (IS) literature has only sparsely examined the role of particular SM platforms and their affordances that facilitate such collective action, and how such affordances are appropriated for decentralised forms of collaboration and cooperation. We draw on theories of affordances and collective action to identify a range of functional SM affordances, and related SM platforms, impacting online activism in the recent social transformation movements in Egypt, based on field interviews with a variety of movement participants. We identify nine perceived affordances of SM that were instrumental during the social transformation movements. When these affordances are appropriated by movement participants, they interact with and complement each other, thereby significantly impacting mobilization for social change. Our findings provide a more nuanced perspective on the role of SM in social transformation movements and have implications for both IS and collective action theories.

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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title Social Media and Social Transformation Movements: The Role of Affordances and Platforms
Title of whole publication Proceedings of the Twenty-Third European Conference of Information Systems (ECIS)
Editor AIS
Page from 1
Page to 12
Location Münster, Germany
Publisher AIS Association for Information Systems
Year 2015
ISBN 978-3-00-050284-2
URL http://aisel.aisnet.org/ecis2015_cr/73

Associations

People
Bernroider, Edward (Details)
External
Harindranath, G. (Royal Holloway University of London, School of Management, United Kingdom)
Kamel, Sherif (The American University in Cairo, Egypt)
Organization
Information Systems and Operations DP (Details)
Research Institute for Computational Methods FI (Details)
Institute for Information Management and Control IN (Details)
Research areas (ÖSTAT Classification 'Statistik Austria')
5367 Management information systems (Details)
5405 Empirical social research (Details)
5937 Information systems (Details)
5941 Information society (Details)
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