Quotation Koller, Monika. 2016. Kreativität - Schlagwort oder Chance? REGAL. Das Fachjournal für Markenartikel und den modernen Einzelhandel, 03.02.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Magazine/newspaper article
Language German
Title Kreativität - Schlagwort oder Chance?
Title of journal REGAL. Das Fachjournal für Markenartikel und den modernen Einzelhandel
Year 2016
Date Feb. 3, 2016

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People
Koller, Monika (Details)
Organization
Marketing Management IN (Details)
Marketing and Consumer Research IN (Details)
Research areas (ÖSTAT Classification 'Statistik Austria')
5301 Distributive trades (Details)
5307 Business and management economics (Details)
5320 Marketing (Details)
5321 Market research (Details)
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