Quotation Stöttinger, Barbara, Schlegelmilch, Bodo B., Zou, Shaoming, Hrsg. 2015. International Marketing in the Fast Changing World (Advances in International Marketing). 26. Bingley: Emerald.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Edited book (editorship)
Language English
Type of published work Book
Title International Marketing in the Fast Changing World (Advances in International Marketing)
Edition 26
Location Bingley
Publisher Emerald
Year 2015

Associations

People
Stöttinger, Barbara (Details)
Schlegelmilch, Bodo B. (Details)
External
Zou, Shaoming (University of Missouri, United States/USA)
Organization
International Marketing Management IN (Details)
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