Biruhs, Thomas. 2015. Nutzungsmotive und Nutzungsverhalten. Empirische Marketingforschung Band 24. Wien: facultas wuv.
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Book (monograph) |
Language | German |
Title | Nutzungsmotive und Nutzungsverhalten. Empirische Marketingforschung Band 24 |
Location | Wien |
Publisher | facultas wuv |
Year | 2015 |
Associations
- People
- Biruhs, Thomas (Former researcher)
- Organization
- Institute for Marketing and Consumer Research IN (Details)