Quotation Papies, Dominik, Eggers, Felix, Wlömert, Nils. 2011. Music for Free? How Free Ad-funded Downloads Affect Consumer Choice. Journal of the Academy of Marketing Science 39 (5): 777-794.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Journal of the Academy of Marketing Science
Citation Index SSCI
WU Journalrating 2009 A
WU-Journal-Rating new FIN-A, MAR-A+, STRAT-A, WH-A
Language English
Title Music for Free? How Free Ad-funded Downloads Affect Consumer Choice
Volume 39
Number 5
Year 2011
Page from 777
Page to 794

Associations

People
Wlömert, Nils (Details)
External
Eggers, Felix (University of Groningen, Netherlands)
Papies, Dominik (Universität Tübingen, Germany)
Organization
Interactive Marketing and Social Media IN (Details)
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