Quotation Löhndorf, Birgit. 2014. Antecedents and Consequences of Employee Brand- Building Behaviors: An Employee and Customer Perspective on Building Strong Service Brands. Dissertation, University of Vienna.


RIS


BibTeX

Tags

Press 'enter' for creating the tag

Publication's profile

Status of publication Published
Affiliation WU
Type of publication Dissertation
Language English
Title Antecedents and Consequences of Employee Brand- Building Behaviors: An Employee and Customer Perspective on Building Strong Service Brands
Academic institution University of Vienna
Year 2014

Associations

People
Löhndorf, Birgit (Former researcher)
Organization
Service Marketing and Tourism IN (Details)
Google Scholar: Search