Quotation Graf, Michael, Schlegelmilch, Bodo B., Mudambi, S., Tallman, S.. 2013. Outsourcing of Customer Relationship Management: Implications for Customer Satisfaction. Journal of Strategic Marketing 21 (1): 68-81.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Journal of Strategic Marketing
WU-Journal-Rating new MAR-C, STRAT-C
Language English
Title Outsourcing of Customer Relationship Management: Implications for Customer Satisfaction
Volume 21
Number 1
Year 2013
Page from 68
Page to 81

Associations

People
Graf, Michael (Former researcher)
Schlegelmilch, Bodo B. (Details)
External
Mudambi, S.
Tallman, S.
Organization
International Marketing Management IN (Details)
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