Quotation Schlegelmilch, Bodo B., Öberseder, Magdalena. 2012. Half a Century of Marketing Ethics: Shifting Perspectives and EMerging Trends. In: Marketing Ethics, Hrsg. Smith, N.C. and Murphy, p.E., ---. UK: Sage.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Chapter in edited volume
Language English
Title Half a Century of Marketing Ethics: Shifting Perspectives and EMerging Trends
Title of whole publication Marketing Ethics
Editor Smith, N.C. and Murphy, p.E.
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Location UK
Publisher Sage Publications
Year 2012

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People
Schlegelmilch, Bodo B. (Details)
Öberseder, Magdalena (Former researcher)
Organization
International Marketing Management IN (Details)
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