Quotation Penz, Elfriede, Sinkovics, Rudolf. 2013. Triangulating consumers' perceptions of payment systems by using social representations theory: A multi-method approach. Journal of Consumer Behaviour 12 293-306.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Journal of Consumer Behaviour
Citation Index SSCI
WU-Journal-Rating new MAR-C, STRAT-C
Language English
Title Triangulating consumers' perceptions of payment systems by using social representations theory: A multi-method approach
Volume 12
Year 2013
Page from 293
Page to 306
Reviewed? Y

Associations

People
Penz, Elfriede (Details)
Sinkovics, Rudolf (Former researcher)
Organization
International Marketing Management IN (Details)
Competence Center for Empirical Research Methods WE (Details)
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