Quotation Kamleitner, Bernadette, Kirchler, E. 2005. Mental accounting structures and their relation to evaluations of personal loans. SJDM 2005, Toronto, Vereinigte Staaten/USA, 11.11-14.11.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Poster presented at an academic conference or symposium
Language English
Title Mental accounting structures and their relation to evaluations of personal loans
Event SJDM 2005
Date 11.11-14.11
Location Toronto
Country United States/USA
Year 2005

Associations

People
Kamleitner, Bernadette (Details)
External
Kirchler, E
Organization
Marketing and Consumer Research IN (Details)
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