Quotation Franke, Nikolaus, Lettl, Christopher, Roiser, Susanne, Türtscher, Philipp. 2013. "Does god play dice?" Randomness vs. deterministic explanations of idea originality in crowdsourcing. DRUID Conference, Barcelona, Spanien, 17.06.-19.6..




Which factors are responsible for the success of crowdsourcing tournaments? Extant research appears to assume that there is a deterministic relationship between factors such as the organization of the tournament, characteristics of the participants attracted, and specific situational factors on the one hand and the quality of their contributions gained on the other. We introduce the alternative idea that in fact the originality of any participants? idea is largely random and thus the success of the tournament rests on the number of participants attracted. In order to compare the explanatory power of randomness and 22 deterministic factors derived from literature we conducted a huge experiment in which 1,089 participants developed ideas for apps. Our finding is crystal clear: randomness outperforms deterministic explanations by over 500%. It appears that at least in crowdsouring, God indeed plays dice.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title "Does god play dice?" Randomness vs. deterministic explanations of idea originality in crowdsourcing
Event DRUID Conference
Year 2013
Date 17.06.-19.6.
Country Spain
Location Barcelona


Franke, Nikolaus (Details)
Lettl, Christopher (Details)
Roiser, Susanne (Former researcher)
Türtscher, Philipp (Former researcher)
Institute for Entrepreneurship and Innovation IN (Details)
Research Institute for Family Business FI (Details)
Institute for Strategy, Technology and Organization IN (Details)
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