Koller, Monika, Walla, Peter. 2012. Measuring Affective Information Processing in Information Systems and Consumer Research. Introducing Startle Reflex Modulation. In ICIS Proceedings (Proceedings of the International Conference on Information Systems 2012), Hrsg. AIS (Association for Information Systems), 1-16. Orlando, Florida, USA: AIS Association for Information Systems.
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Status of publication | Published |
---|---|
Affiliation | WU |
Type of publication | Contribution to conference proceedings |
Language | English |
Title | Measuring Affective Information Processing in Information Systems and Consumer Research. Introducing Startle Reflex Modulation |
Title of whole publication | ICIS Proceedings (Proceedings of the International Conference on Information Systems 2012) |
Editor | AIS (Association for Information Systems) |
Page from | 1 |
Page to | 16 |
Location | Orlando, Florida, USA |
Publisher | AIS Association for Information Systems |
Year | 2012 |
Associations
- People
- Koller, Monika (Details)
- External
- Walla, Peter (University of Newcastle, Australia)
- Organization
- Institute for Marketing Management IN (Details)