Quotation Okazakia, Shintaro, Taylor, Charles R., Doh, Jonathan. 2007. Market convergence and advertising standardization in the European Union. Journal of World Business (formerly: Columbia Journal of World Business) 42 (4): 384-400.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Journal of World Business
Citation Index SSCI
WU Journalrating 2009 A
WU-Journal-Rating new FIN-A, MAN-A, STRAT-B, WH-A
Language English
Title Market convergence and advertising standardization in the European Union
Volume 42
Number 4
Year 2007
Page from 384
Page to 400

Associations

People
Doh, Jonathan (Details)
External
Okazakia, Shintaro
Taylor, Charles R.
Organization
Institute for Business Policy and Planning IN (Details)
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