Hoffmann, Edgar. 2012. Bier in der Marktkommunikation in Österreich und Tschechien. Verbandstagung des Österreichischen Slawistenverbandes, Innsbruck, Österreich, 09.11--10.11.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | German |
| Title | Bier in der Marktkommunikation in Österreich und Tschechien |
| Event | Verbandstagung des Österreichischen Slawistenverbandes |
| Year | 2012 |
| Date | 09.11--10.11. |
| Country | Austria |
| Location | Innsbruck |
| URL | http://www.uibk.ac.at/slawistik/pdf/Programm_Slavistenverband12.pdf |
Associations
- Projects
- Communicative activities as part of marketing for the preservation of the Austrian and Czech beer culture: ways out of crisis.
- People
- Hoffmann, Edgar (Details)
- Organization
- Institute for Slavic Languages IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)
- 5410 Cultural science (Details)
- 5432 Leisure time research (Details)
- 5917 Communication science (Details)
- 6604 Applied linguistics (Details)
- 6904 Communication science (Details)