Kamleitner, Bernadette, Kirchler, E. 2006. Personal loan users' mental integration of payment and consumption. Marketing Letters 17 (4): 281-294.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Journal article |
| Journal | Marketing Letters |
| Citation Index | SSCI |
| WU Journalrating 2009 | A |
| WU-Journal-Rating new | MAR-A, STRAT-B, WH-B |
| Language | English |
| Title | Personal loan users' mental integration of payment and consumption |
| Volume | 17 |
| Number | 4 |
| Year | 2006 |
| Page from | 281 |
| Page to | 294 |
Associations
- People
- Kamleitner, Bernadette (Details)
- External
- Kirchler, E
- Organization
- Institute for Marketing and Consumer Research IN (Details)