Quotation Kamleitner, Bernadette, Mandel, D. R., Dhami, M. K. 2011. Risky discounts: Do people prefer them on a per-item or per-purchase basis and why?. Journal of Economic Psychology 32 (6): 951-961.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Journal of Economic Psychology
Citation Index SSCI
WU Journalrating 2009 A
WU-Journal-Rating new FIN-A, STRAT-B, VW-D, WH-B
Language English
Title Risky discounts: Do people prefer them on a per-item or per-purchase basis and why?
Volume 32
Number 6
Year 2011
Page from 951
Page to 961

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Kamleitner, Bernadette (Details)
External
Dhami, M. K
Mandel, D. R.
Organization
Marketing and Consumer Research IN (Details)
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