Quotation Pötz, Marion, Schreier, Martin. 2009. The value of crowdsourcing. Can users really compete with professionals in generating new product ideas?. DRUID Society Summer Conference, Copenhagen, Dänemark, 17.06.-19.06..


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title The value of crowdsourcing. Can users really compete with professionals in generating new product ideas?
Event DRUID Society Summer Conference
Year 2009
Date 17.06.-19.06.
Country Denmark
Location Copenhagen

Associations

People
Schreier, Martin (Details)
External
Pötz, Marion
Organization
Marketing Management IN (Details)
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