Wimmer, Harald. 2009. Forschungsbericht: Werbewissenschaft & Marktforschung - Markenimagemessung: Markenpositionierung von Digitalkameramarken, S. 38-39. Wien: Institut für Werbewissenschaft & Marktforschung.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Research report, expert opinion |
| Language | German |
| Title | Forschungsbericht: Werbewissenschaft & Marktforschung - Markenimagemessung: Markenpositionierung von Digitalkameramarken, S. 38-39 |
| Location | Wien |
| Academic institution | Institut für Werbewissenschaft & Marktforschung |
| Year | 2009 |
| URL | http://www.wu.ac.at/werbung/download/forschungsbericht/markenimage.pdf |
Associations
- People
- Wimmer, Harald (Former researcher)
- Organization
- Institute for Marketing Management IN (Details)
- Institute for Marketing and Consumer Research IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5321 Market research (Details)