Quotation Zauner, Alexander, Floh, Arne, Koller, Monika. 2011. The consumptiom-system wireless telecommunications and the perceived value - loyalty intentions link. In Proceedings of the Annual Conference of the Academy of Marketing Science (AMS), The sustainable global marketplace, Hrsg. Mary Conway Dato-on, 328-328. Coral Gables, FL, USA:


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title The consumptiom-system wireless telecommunications and the perceived value - loyalty intentions link
Title of whole publication Proceedings of the Annual Conference of the Academy of Marketing Science (AMS), The sustainable global marketplace
Editor Mary Conway Dato-on
Page from 328
Page to 328
Location Coral Gables, FL, USA
Year 2011
ISBN 0-939783-36-3

Associations

People
Zauner, Alexander (Details)
Floh, Arne (Former researcher)
Koller, Monika (Details)
Organization
Marketing Management IN (Details)
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